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Tony Owen

Tony Owen is the current Director of Interactive Technology at NVE Experience Agency in Beverly Hills, California. Tony writes about creative technologies and interactive applications.

Your Attention, Please | AT&T

AT&T is launching a new virtual reality experience to show the real dangers of distracted driving as part of their It Can Wait Campaign. Visit NVE Experience Agency to learn more about elevating your next experiential marketing program.

#UnderwaterSelfie Challenge

Visit NVE Experience Agency to learn more about elevating your next experiential marketing program.

Passport to Creativity with Adobe: Maasai Mara, Kenya

The Masaai Mara National Reserve in Kenya houses an incredibly diverse wildlife community. We sent Graphic Design major Rachelle Tan and Marketing major Lidia Gulyas to capture preservation efforts of the lions, leopards, African elephants, African buffalo, black rhinos and cheetah that coexist within the grasslands and riverlets of southwest Kenya.

Volvo HR90 — AI Installation

Meet the Volvo HR90, the first AI-driven Car that does its own job interviews. Launched at the Belgian Car show, this car is part of an activation campaign to find employees for Volvo.

Play The City — Augmented Reality Experience

“Play The City” is an experience designed to celebrate the 60th GRAMMYs. An Uber that was specially outfitted with computer vision software played the city like a musical instrument. Sounds & animations were triggered by people and objects outside, allowing unique songs to be created in real-time. Making of & behind the scenes: https://medium.com/@nocomputer/play-the-city-60th-grammys-fb9c61f9ec6a Our […]

Intel CES — Interactive Storytelling at CES with BMW i8 Mixed Reality Experience

Custom software solution and interactive storytelling for Intel, launched at CES Las Vegas 2017. Making of & behind the scenes https://goo.gl/4QRCN7 Our role in this project was to build a custom software solution to create 3D maps (based on Open Street Maps), which was used by the CGI team to create video content. Besides design […]

The Compassion Flower

Check out this unique experiential marketing project launched for Earth Day by Mrs. Meyer’s Clean Day.  

Driven By Emotion — Interactive Data-visualization

Check out this awesome emotion detection, system which reacts with a large dynamic visual installation in realtime. Great work by nocomputer. Visit NVE Experience Agency to learn more about elevating your next experiential marketing program.

Eminem’s Immersive AR Show at Coachella 2018

Visit NVE Experience Agency to learn more about elevating your next experiential marketing program.

NFL Augmented Reality Face Painting

Check out this awesome NFL augmented reality face painting app by Float Hybrid.

What is Experiential.News?

Experiential.News is dedicated to providing you with the latest in experiential marketing news and information from the marketing industry. We share interesting and inspiring concepts and activations by the entire marketing industry. If you’ve got an interesting piece of content you’d like to share you can submit your own videos up at the top of this page.