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Tony Owen

Tony Owen is the current Director of Interactive Technology at NVE Experience Agency in Beverly Hills, California. Tony writes about creative technologies and interactive applications.
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Branded Environments

“COMMON GROUND” – A collaborative kinetic art installation about connecting America

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The 2016 election is finally upon us and instead of taking to social media to voice concerns about the issues of their communities and our nation, groups of artists from diverse regions and backgrounds joined forces to create a conceptual Rube Goldberg machine that connected America as part of the project, Common Ground. The end […]
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Content Marketing

When Life Hands You Lemons…Make LemonAid

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Check out this amazing activation. When life hands you lemons, make lemon-aid. Visit NVE Experience Agency to learn more about elevating your next experiential marketing program.
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Branded Environments

Coca-Cola Gets Ice Cold with the Super Freeze House of Experience Tour

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Visit NVE Experience Agency to learn more about elevating your next experiential marketing program.
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Experiential Marketing
PR Stunts

“After Dark”, from Red Bull: Elite Skydiver Traces Flight Pattern with LED Suit

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Check out this amazing content short from Red Bull, these elite skydivers trace their flight pattern with a LED Suit. Sure makes for some elegant content. Visit NVE Experience Agency to learn more about elevating your next experiential marketing program.
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Experiential Marketing

Bud Light Virtual Fitting Room

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Float and Bud Light unveiled the largest virtual fitting room of its kind at Bud Light Party Conventions in Los Angeles, Atlanta, and New York this month. The digital experience promoted Bud Light’s new line of apparel and merchandise. When visitors stood in front of the enormous seven by seven-foot screen, Bud Light “swag” was […]
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Social Media

Check out the Sydney Opera House: #comeonin Social Media Campaign

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Sydney Opera House is the most instagrammed icon in Australia, sadly only less than 1% make it inside, they wanted to bring in more foot traffic so they created a campaign to actively respond to users on Instagram with a personalized video from Opera house employees inviting them in to check out the Opera House. […]
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Experiential Marketing

Tiger Beer turns Pollution into Paint Markers

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Visit NVE Experience Agency to learn more about elevating your next experiential marketing program.
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Experiential and PR Stunts
PR Stunts

The Baby Stroller Test-Ride

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Gurgles and coos are notoriously difficult to interpret, making it difficult to choose the perfect baby stroller. Countours built an experiential activation to allow parents to test drive their new baby stroller to give them a better idea of how they ride! Check out the video! Visit NVE Experience Agency to learn more about elevating […]
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experiential marketing agency
PR Stunts

Watch Shoppers Freak Out at Talking Groceries

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Check out this awesome stunt from Seth Rogen, making shoppers freak out at talking groceries to promote his new film Sausage Party. Visit NVE Experience Agency to learn more about elevating your next experiential marketing program.  
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Experiential Marketing News
Creative Technology

Using Sound Waves to Shake Tequila

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Recently we’ve been seeing a burst of integrated campaigns in the advertising world where brands are using sound vibrations to create beautiful compositions of liquids, which are pretty unpredictable. Sounds are created through particular frequencies, which can be seen through fluids like Ferrofluid or even tequila. Grey Canada created the video for Ultra tequila. Check […]
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What is Experiential.News?

Experiential.News is dedicated to providing you with the latest in experiential marketing news and information from the marketing industry. We share interesting and inspiring concepts and activations by the entire marketing industry. If you’ve got an interesting piece of content you’d like to share you can submit your own videos up at the top of this page.

Experiential Marketing News // Daily Insight and Inspiration on Experiential Marketing Ideas
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