The Baby Stroller Test-Ride

Gurgles and coos are notoriously difficult to interpret, making it difficult to choose the perfect baby stroller. Countours built an experiential activation to allow parents to test drive their new baby stroller to give them a better idea of how they ride! Check out the video! Visit NVE Experience Agency to learn more about elevating […]

Tough Trash

Using Sound Waves to Shake Tequila

Recently we’ve been seeing a burst of integrated campaigns in the advertising world where brands are using sound vibrations to create beautiful compositions of liquids, which are pretty unpredictable. Sounds are created through particular frequencies, which can be seen through fluids like Ferrofluid or even tequila. Grey Canada created the video for Ultra tequila. Check […]

Experiential Retargeting combining Big Screen and RFID Tech Melts Hearts to Find New Dog Owners

Experiential Marketing techniques can be combined with digital marketing technologies in order to create some really unique ideas. Check out this experiential advertising stunt which combines a big screen and really cool RFID Technology. Using hand-out flyers integrated with RFID Technology, Battersea was able to retarget individuals who were interested in adopting an animal by […]

What is Experiential.News?

Experiential.News is dedicated to providing you with the latest in experiential marketing news and information from the marketing industry. We share interesting and inspiring concepts and activations by the entire marketing industry. If you’ve got an interesting piece of content you’d like to share you can submit your own videos up at the top of this page.