Home Tag "NYC Marketing Agencies"

LINES – an Interactive Sound Art Exhibition

LINES is an interactive sound art exhibition created by Swedish composer Anders Lind in 2016. Lines attached to the wall, on the floor and hanging from the ceiling in combination with sensors and electronics are forming three novel music instruments. No musical experiences are required to perform, while the well-experienced musician or composer finds new […]

MillerCoors and IPG Media Lab Team to Provide ‘Miller Lite On-Demand’

MillerCoors and the IPG Media Lab, announced the launch of Miller Lite On-Demand, a revolutionary suite of connected home services that modernize the beer shopping experience. The newly launched services include a voice-activated Amazon Alexa skill and a custom AWS IoT Button. Both will restock your fridge with Miller Lite within the hour. These capabilities are the first in a series of […]

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New Adidas Trainers Offer Consumers Free Annual Travel Pass

Typically a partnership between a transport company and a sportswear brand is certainly unusual, the two brands mutually benefitted from building this meaningful brand experience – Adidas to create buzz and excitement around its shoes while BVG was able to raise awareness with an audience of younger commuters. “The motivation behind the collaboration is really to get […]

Renault Creates an Out of the Ordinary Experience in VR

The Renault “Out of the ordinary driving experience” digital activation completes the 360 ° campaign developed by Publicis Conseil and seduces with its innovative story-telling, which is adapted to New Koleos’s core target, composed of top managers and entrepreneurs. Two closely related films compose the activation, offering a unique digital experience for Internet users becoming […]

Jam3’s ‘Invisible Highway’ flexes Google’s new AR software dev kit

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