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Camel Power!

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Nissan Middle East decided to create a new measurement of power when they introduced Camel Power. The automobile giant’s Dubai branch created an experience for customers based around the idea of camel travel, long a staple of Middle Eastern travel and even came up with a conversion from camel power to horsepower. Check out the video below!

Spencer Klein Spencer Klein is currently an intern at NVE Experience Agency. Spencer writes about experiential activations and and marketing concepts. Spencer is currently a Senior at Skidmore College, where he is a Management & Business major with a double minor in Arts Administration and Spanish.

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