Popeyes Crave Off – Use your brainwaves!
0
0
The Popeyes Big Box Crave Off campaign involved a game of tug-of-war between two players, pulling at a levitating Popeyes Bonafide Big Box meal using only the power of the mind. Our custom-built table concealed a conveyor belt mechanism which moves the electromagnetic levitation device. As players compete, the system translates brain activity by oscillating the hovering meal back and forth until the stronger craving wins.
