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The John Wick 2 Chatbot Experience

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The interactive experience, created by Jam3, involves an SMS/MMS based chatbot that uses AI and image recognition to let fans “chat with a master assassin,” entangling them in a new assassination plot and its key characters. The chatbot experience culminates in an entrance into a sweepstakes for a trip for two to Rome plus spending money.

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Tony Owen Tony Owen is the current Director of Interactive Technology at NVE Experience Agency in Beverly Hills, California. Tony writes about creative technologies and interactive applications.

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